The industry-leading manufacturer of beverage cans gives brand owners the marketing edge. Available in a diverse range of sizes, shapes, and decoration options, the format enables brands to express their unique personalities. Consumers are attracted by the innovative packaging and identify with the creative, customizable beverage containers. Beverage cans are the most recycled drink packages in the world, boosting a brand’s sustainability initiatives.
As a leading manufacturer of beverage cans, the company serves a large number of customers in Mexico, the U.S., and Canada. However, with little, if any storage capacity in Mexico, the beverage packager was challenged with extended production cycle times. Due to inconsistent time-to-market and lengthy delivery schedules, the company lost market share to its competitors. The manufacturer recognized an opportunity to increase sales and regain lost market share by speeding product shipments from Mexico to the U.S. and Canada. The beverage packager turned to Transplace for cross-docking and transloading services to accelerate the end-to-end supply chain process.
With stricter guidelines being imposed at international borders, beverage packagers must explore new cross-border solutions. Consumer packaged goods companies are challenged to gain greater supply chain efficiencies and reduce logistics costs. At the same time, retailers require on-time delivery and improved service performance to meet their consumers’ expectations.
Transplace analyzed the beverage packager’s current and long-term requirements of its supply chain, shipment origins, destinations, and transit times, while considering the customs process. A cross-dock solution was identified to be positioned at Transplace’s facilities in Laredo, Texas.
With experts on both sides of the border, Transplace was able to offer integrated services including ground transportation, expanded and improved intermodal and rail solutions, warehousing and distribution, U.S. and Mexico Customs compliance, including C-TPAT certification, and transloading to streamline cross-border shipping.
By leveraging Transplace’s cross-border expertise, expansive $9+ billion network in North America, and comprehensive third-party logistics services, the company was able to efficiently and cost-effectively move products to their customers. In addition, the manufacturer was able to utilize Transplace’s industry-leading analytics and reporting capabilities which use artificial intelligence and machine learning to provide real-time visibility and risk analysis for data-driven decision-making.