Ainsworth Pet Nutrition Selects Transplace to Enhance Transportation Operations
Pet Food Brand Leverages Leading 3PL’s Transportation Management Solution and Consumer Packaged Goods Expertise for Increased Visibility, Operational Efficiency
January 15, 2013 (Dallas, TX) – Transplace, a leading provider of transportation management services and logistics technology, today announced that Ainsworth Pet Nutrition has selected the third party logistics (3PL) provider to deliver comprehensive transportation management services for all outbound shipments. Transplace will leverage its Transportation Management System (TMS) to enhance process automation and achieve greater visibility in order to reduce transportation costs and improve operational efficiency for Ainsworth. Ainsworth Pet Nutrition is a family-owned business and a leading provider of quality pet food and snacks for over 75 years. With a large focus on food safety, Ainsworth manufactures all of its pet food in the United States with healthy and naturally sourced ingredients to ensure customers receive the highest quality product.
“In order to better position the company for growth, we brought in a new management team from leading consumer packaged goods companies, who discovered we were in need of a comprehensive transportation management solution that would allow us to better manage our transportation operations,” said Michael Green, senior vice president, Ainsworth Pet Nutrition. “After a comprehensive search, it was clear that Transplace brought the tools, capabilities and CPG industry expertise we needed, and the company’s size and culture were an excellent fit for our organization. From the beginning, Transplace’s experienced team made us feel confident and comfortable with the system, and we look forward to continuing to develop the partnership.”
Using Transplace’s TMS, Ainsworth will be able to more efficiently manage all transportation activities, including planning and execution of truckload (TL) and less-than-truckload (LTL) shipments, freight audit and payment, and management of carrier contracts. Through increased supply chain visibility and automation, the pet food provider will better optimize its transportation operations, reducing transportation costs and improving customer delivery and compliance requirements, while driving continuous improvement and growth.
“For a company such as Ainsworth, where food safety is essential to its business, it is critical to have complete visibility of its shipments,” said Bill Greene, senior director, sales, Transplace. “Our team worked closely with Ainsworth to gain deep insight into the company’s daily operations in order to identify and take advantage of areas of improvement throughout its supply chain. There are many safety, compliance and competitive challenges within the CPG industry and Transplace is committed to helping Ainsworth discover additional savings opportunities, continue to grow its business and deliver quality products to its customers.”
Ainsworth Pet Nutrition is a fifth generation family-owned and operated company named after one of the company’s founders, George Ainsworth Lang. The company is focused entirely on pets, catering to all segments of the pet food industry. Ainsworth Pet Nutrition has three business units including DAD’S Pet Care, Ainsworth Specialty Brands and Ainsworth Custom. The company makes a wide spectrum of pet foods and snacks from brands that offer sound nutrition and convenience to ultra-premium specialty foods. Ainsworth Pet Nutrition is committed to food safety and manufactures all of its pet food in the United States using whole grains and quality meats that can be traced throughout the entire food chain. To learn more, visit www.ainsworthpets.com.
Transplace is a North American non-asset based logistics services provider offering manufacturers, retailers, chemical and consumer packaged goods companies the optimal blend of logistics technology and transportation management services. The company’s services and capabilities include Transportation Management Services, Intermodal, Brokerage and SaaS transportation management (TMS) solutions supplemented by supply chain strategy consulting services. The company is recognized among the elite 3PLs for its proven ability to deliver both rapid return on investment and consistent value to a customer base ranging from mid-market shippers to Fortune 500 companies.
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